This time EBR is full of twists and turns: a story about Asian startups considering business ventures in Europe, the male perceived biotech industry has formidable women too, and GDPR marketing and business benefits for retailers.
This week on European Business Reads a selection of articles about women shaping the future of business.
This week’s roundup covers Forrester’s mobile ad spend and trends, UK marketing industry facing Brexit, the relationship between GDPR and EU consumers, and the updated list of the hottest Fintech50 startups in Europe. Enjoy!
This week on the „European Business Reads“: GDPR confusion, Europe's Q1 2018 Cybercrime report, and a list of ten European starup founders who conquered the US.